Clickfunnels Vs Leadpages & Top 5 Landing Page Software Reviewed

The Top 5 Landing Software Programs

Whether digital or traditional, marketing is focused on bridging the gap between your brand and your target at the appropriate time and place. As we strive in a period when almost everything is being digitized, the best strategy for businesses is to connect and communicate with customers through various digital platforms. Regarded as programs that can provide everything you need to get your online business up and running, here are some of the best landing software programs that can help boost your business:

ClickFunnels

A cloud-based online software program that allows users to create sales and marketing funnels, it can boost website traffic and generate a higher conversion rate. It has fast become an essential marketing tool that guides potential customers through certain steps, eventually leading them to purchase goods or services. Developed by Russel Brunson and Todd Dickerson, it plays an array of digital marketing roles such as designing websites and landing pages that can help any type of business reap benefits through blogs, content marketing, and pay per clicks.

Pros:

Drag and drop page builder.
Highly efficient autorespond.
Allows users to create affiliate programs.
Let's businesses keep track of customer orders.

Cons:

Sub-par affiliate reporting system
Most customer service representatives are sourced from overseas.

LeadPages

LeadPages offers sales, video landing, and thank you pages, helping create high-converting landing pages that allow you to send lead magnets to your subscribers, promoting a healthy and lasting relationship between your firm and its followers. Known as one of the best website builders, LeadPages provides users with more freedom to customize a landing page and generate leads as wells as subscribers. It enables marketers and entrepreneurs to publish web pages that transform clicks into paying customers.

Pros:

Easily dispatch lead magnets.
Create squeeze pages.
Develop sales pages.
Design productive thank you pages.

Cons:

Its drag and drop feature is slow to react.
Limited customization options.

KickoffLabs

By utilizing a handful of its features, this software is designed to help business owners launch and promote new products. It is one of the highly-recommended tools for new marketers as they are offered a decent number of marketing tools at a reasonable price. Create an unlimited amount of landing pages as well as opt-in forms, pop-ups, and automatic email responders easily, resulting in effortless, profitable, and successful marketing campaigns.

Pros:

Helps determine fake entries and referrals.
Can be used to offer rewards to loyal customers.
Easy to use drag and drop editor.
Conveniently insert various types of media through its highly-responsive mobile pages.

Cons:

Not a very user-friendly program.
Cost a tad more than its peers.

Launchrock

This simple and basic website builder provides its users with attractive landing pages free of charge. Designed for freelancers, fresh start-ups, and new entrepreneurs, it is a versatile alternative to programs that require a regular fee. Create landing pages quickly with accessible, easy-to-use editors. This software is geared towards beginners and is packed with healthy features to help you run a profitable online business.

Pros:

Allows its users to share their funnels through various social media platforms.
Offers a quick and inexpensive option to create fascinating landing pages.
Subscribing to the software's Professional Plan holds you back minimally but opens up a plethora of features such as advanced user analytics, subdomain or custom domain, and promotional assistance.

Cons:

Templates may be too simple, making them seem unprofessional.

Unbounce

Regarded as one of the most reputable landing page builders, it features an easy-to-use drag and drop page builder that is best used in developing website pop-ups and test custom landing pages that are capable of quickly launching marketing campaigns and increasing conversion rates. Being one of the first landing page programs made available, it focuses on producing attractive landing pages and is known to best suit pros due to its more advanced building options.

Pros:

Can easily be integrated into other reputable marketing platforms.
Fast page loading time.
Offers a range of landing page templates.
Allows full mobile optimization.

Cons:

Beginners may find it challenging to use.

Conclusion

Compared to traditional marketing, finding customers digitally uses an approach that enables its users to evaluate the performance and effectiveness of your firm's marketing campaign. It provides you with a better understanding of your customer's preferences, allowing you to make adjustments when necessary. Depending on your business' needs and preference, sales funnels and landing pages that can boost sales are aplenty, it simply all boils down to which online marketing tool can optimize your company's online presence and profitability.